
47% of B2B buyers consume 3-5 pieces of content prior to engaging with a salesperson –
your prospects are consuming your content before your sales people even know who they are.
Content marketing is a strategic approach focusing on communicating with your prospects without selling to them.
It’s done by distributing valuable content, building trust,
creating lasting relationships and turning them into customers when they’re ready, using:

Blogging

SEO

Social Media
35% of B2B marketers have a documented content strategy,
How About You?
