[Courtesy of Both Sides of the Table]
It’s not just yoga and protein powder smoothies. As we move into 2018, we are more than ever overloaded with various stimuli at the office and multitasking various work and personal responsibilities. As a startup founder, you wear more hats than that guy from Caps for Sale. You’re juggling the motherload and if you’re not careful, there’s a huge chance of burnout that will hurt your team, product, and — oh right — your well-being. Mindful at Work offers you some serious insight on how to stay mindful while running your new business from mindful meetings, to mindful walking, to mindful leadership. Well-being may not seem like a pressing blog topic to move your startup along, but trust me when I say this stuff will transform the way you work, interact with you colleagues, and put your best foot forward.
Salesfolk is more than just a sales blog. Sure, they have posts on best practices you’d expect like cold emailing, calling, positioning, and filling your funnel, but they don’t just stop there. Take a look at their Hall of Shame, where they call out household names like Adobe and KISSmetrics for bad sales campaigns, in addition to general things NOT to do in sales. But wait there’s more (see what I did there?)! Check out “Salesfolk Academy” for mastery courses, certifications, and premium membership.
There’s a lot of design blogs out there but few have the entrepreneurship spirit of 99designs. Known for their endless list examples of some of the best, worst, and weirdest company designs, you can easy get lost on their amazing, beautiful, and witty content. 99designs also has a whole section devoted to helping startup founders learn about the relationship between design, psychology, and marketing. With some irresistible content to go along with equally engaging graphics (see below), you just found your new happy place.
[Courtesy of 99designs]
8. Videos, vlogging, motion graphics, all that good stuff – Wistia
Using video in your marketing can increase conversion rates by up to 65%. That’s right, folks. The future is here and it’s full of videos (because we all have had that experience of having our sound on while scrolling through Facebook in public and suddenly some cat video starts blaring and everyone stares, amiright?). If you’re trying to figure out how videos work for B2B and if they’re right for your business and where to start, you can breathe now. Wistia, the ultimate thought leader in B2B video marketing, is here to teach you a thing or two about modern day video making in the business world.
9. News and Innovation – This Week In Startups with Jason Calacanis on YouTube
Want to know what’s happening in innovation and startup news? Then you gotta follow Jason Calacanis on his YouTube channel This Week in Startups. I’ve never been a news person but this guy’s got some sass, and it’s got my attention. Informative and entertaining, Jason could be a real asset to you if you’re looking to stay on top of news coming out of Silicon Valley.
10. Productivity and other things – Taking Note blog by EverNote on Medium
EverNote for many is a household name when it comes to organization and productivity. Through their blog on Medium entitled Taking Note, their team explores themes such as creativity, productivity, collaboration, and of course, writing. No matter if you’re looking to brainstorm or to finally sit down and get to work, Taking Notes’ got it all. More of a podcast type of guy or gal? That’s cool. Check their podcast here to get listening.
There’s so much content out there but it can sometimes be hard to find the right content that speaks to you as an entrepreneur at your stage of development and in the area you’re looking for insight. I hope this list helps lead you to your new favorite blog, vlog, podcast, or Chrome extension that gives you your weekly dose of inspiration and the comforting knowledge that every successful enterprise began as a small team with the will to change the game and learn from all those around them.